Western Petroleum Company is a Citgo Jobber in the Upper Midwest. We currently supply locations in Minnesota and Iowa. For more information about CITGO, read on or call Kay, Chuck or George at 800-972-3835.
Why Partner With Western Petroleum Company & CITGO?
CITGO's business partners enjoy the security and reliability of a world leader in reserves and supplies. It begins with the largest oil reserve in the Western Hemisphere. Add to that a refining capacity of more than 3 million barrels per day and a terminals network of over 300.
A lot of suppliers stand in front of their distributors and tell them how to do business. CITGO prefers to listen. See the many programs we have developed based on input and requests from our business partners to ensure their success.
Branded for Success
And unlike other brands, CITGO believes no one knows your customers, your market or your needs like you do. That's why CITGO is the only brand that offers you the flexibility to leverage a nationally known brand while maintaining your individual way of doing business.
And CITGO backs it up with a wide variety of branding allowance programs. Our cost-effective branding package appeals to retailers for many reasons: CITGO's branding package gives any location a distinctive look that's consistent with CITGO's image clean, crisp and modern. Our business partners are surprised at how easy it is to adapt retail stores to the CITGO standards. For new locations, the unique CITGO AMERISTORE® design is the answer. Marketers who have built a CITGO AMERISTORE are benefiting from giving their CITGO that all-American, hometown feel. One bad experience can change a consumer's perception of CITGO forever. We address this through our Image Value Program. CITGO protects against poor image and cleanliness by surveying every location quarterly & rewards the clerk. CITGO also offers some of the best competitive branding allowance programs in the industry. Your image is our image. We're ready to help you keep things comfortable and consistent.
Credit Card Marketing What's guaranteed to keep your customers coming back for more? Offer CITGO's incredible credit card programs and you'll find yourself in the driver's seat. CITGO supports more integrated POS systems than any other petroleum products supplier. Our dispenser card reader, VSAT, and related programs are some of the most competitive. Thanks to a flexible, distributor-focused philosophy, our payment card technology is diverse enough to fit both individual distributor or retailer needs.
CITGO Plus - CITGO is a leader in the proprietary credit card marketing industry. By partnering with Citi Commerce Solutions, CITGO cardholders can tap into future enhanced features such as ATM access, convenience checks and electronic bill payment. Citi's aggressive marketing is destined to boost the CITGO credit card portfolio to its highest level ever. CITGO CELEBRITY - No payment card program is complete without a VIP product. The CITGO CELEBRITY® card is for consumers who invest in life's little extras. The card offers 17 exclusive services and benefits, from discounts on travel reservations to cash-by-wire services. CITGO Preferred VISA - CITGO knows most payment business is done by bankcards. We chose VISA as a partner because it's the leading provider. The CITGO Preferred Visa offers cardholders a 1 percent rebate on all purchases that is applied as a credit to their monthly statement. CITGO Cash Card - Many high-dollar-per-transaction convenience shoppers prefer to pay with cash. The CITGO pre-paid Cash Card is the perfect tool to meet their needs and gain their loyalty. The CITGO Cash Card is also a great promotional tool for prizes and incentives. CITGOFleet - The CITGOFleet and Enhanced CITGOFleet programs have been carefully crafted to provide the detailed, precise billing and card usage controls that today's commercial customers expect.
National Sponsorship
From Lake Champlain to regional events, CITGO customers are proven sports fans. They love the pure adrenaline rush that comes from being involved in sports whether that's reeling in a thrashing 10-pound large-mouth bass, or sprinting those last few steps to the finish line. Our national sponsorships let customers know CITGO is the place for them.
We combine our advertising with these sponsorships to show consumers we have the same interests. Through this connection, CITGO sponsorships increase retail traffic and strengthen our brand position in the minds of consumers. CITGO BASSMASTER - CITGO is the title sponsor of all BASSMASTER Tournament Trail events. We've also committed significant resources to support BASSMASTER's B.A.S.S. Federation, Conservation and CastingKids programs.
Advertising
We've got a simple approach to advertising - keep it simple. CITGO does that by developing user-friendly advertising that shows consumers each CITGO store is run by regular people. People like them. In fact, that's our unique point of difference because every CITGO store is individually owned and operated. Watch our or check out our print ads and you'll see what we mean. The goal of our advertising programs is just as simple: help distributors and retailers increase profits. This may seem obvious, but it's still revolutionary in the petroleum industry.
CITGO works closely with marketers and retailers by placing powerful advertising and promotional tools at their disposal through CITGO MarketNet®. Our marketers can customize national CITGO commercials to feature their business programs, run a frequent-filler promotion, even promote sales of coffee and soda. All that can mean very good things for our business partners. It sounds so simple. But with CITGO advertising, that's the whole idea.
Facilities Support
It's really true. First impressions are everything. Your customers want a fast, clean and enjoyable shopping experience. CITGO has developed a toolkit of reliable, flexible programs to help you exceed their expectations. CITGO retail programs provide the tools you need to improve store operations, enhance the total customer experience and maximize profit potential. Every program is optional. All our distributors and retailers have the freedom to choose the right one for them.
The Store Diagnostic program helps retailers determine what's wrong, and even what's right, about a location. The heart of the retail program is the Personnel Management System. This program helps you hire, train and retain the best employees. Our distributors rate it as one of the most effective, cost-efficient systems in the industry. You want customers to appreciate your store. Let CITGO help create a first impression that can't be beat.
Online Support
Our business partners wanted better efficiencies, higher profits and satisfied customers. In response, CITGO brought them web-based commerce. We offer our business partners the industry's finest online resources. When you partner with CITGO, the Internet is your friend.
CITGO MarketNet® - Our MarketNet Web site has greatly increased efficiency and profitability for our business partners. They use this Web site to download liftings reports, view product allocation, check on the latest image standards, even see daily credit card transactions. These reports can be quickly downloaded into a software program, which saves you valuable time in data entry tasks. CITGO.com - What would you say if you had nine minutes with every customer? CITGO knows what to say to the more than 1 million consumers who visit our award-winning CITGO.com site each year. We tell them their local CITGO is a friendly, convenient place to shop, and that we have similar interests like motor sports and fishing. We also feature information on national promotions, an online application for a CITGO credit card, and a place to locate where to purchase a CITGO Cash Card.